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Advertising Series Pt. 3: Helpful (and Inexpensive) Design Tools to Create Your Ads In-House

Building brand awareness is key to building a strong small business. In order to catch people’s eyes and retain attention, you need to advertise using strong, high-quality visuals. But, as you know, most small businesses don’t have the resources to hire a full marketing and design team. Fortunately, there are many fantastic, inexpensive and easy-to-use tools you can use to create your ads in-house. Here are four of our favorites!

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Blog

Advertising Series Pt. 2: How to Make Your Advertising Effective

In our last blog, we discuss some of the most affordable advertising platforms available for small businesses. These platforms ranged from social media and Google My Business to brochures and posters. Once you’ve chosen your advertising methods, it’s time to create an effective ad or ad campaign. Below are some tips for making your advertising as effective as possible.

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advertising
Blog

Advertising Series Pt. 1: Affordable Advertising Platforms for Small Businesses

Along with word of mouth, advertising is one of the most important ways to share information about your business, no matter how long it’s been established. Without advertising, no one outside of your inner circle will know who you are. This means that no matter how great your product or service is, you aren’t going to make any money because no one knows about it. 

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Five Ways to Increase Your Business’s Online Visibility

Having a strong online presence is key in today’s digital world. From SEO optimization and a well-designed website to a strong email list and social media presence, there are many ways to increase your business’s online visibility. In this blog, we’re sharing our top five techniques to help your business soar online.

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linkedin
Blog

Are You on LinkedIn? If Not, You Should Be and Here’s Why

With nearly 800 million members across the globe, LinkedIn touts itself as “the world’s largest professional network” and we couldn’t agree more. [Source: LinkedIn] When the company first launched in 2003, it served as an online resume. But, today, it’s the premier source for networking, building professional relationships, finding a job, hiring and recruiting.

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